Blog Post

Covid-19 – Planning for a Marathon

Amanda Lodge • 17 March 2020

The government keep saying nothing like this has been seen in a generation, but I think it is way longer than that and this is global. It is very likely that we are in for an extended period of war on this virus and that will undoubtedly leave financial struggle and stress stacked on top of mounting health concerns for ourselves and especially for our loved ones.

Despite a big announcement in the budget there are many small businesses that are set to suffer over the coming months as they manage to fall outside of any of the criteria for help, although these have literally just been widened.  

The government has published the following: https://www.gov.uk/government/news/coronavirus-covid-19-guidance-for-employees-employers-and-businesses. Unfortunately, much of this information is sketchy so everyone will have to keep an eye out for updates. Remember to keep in touch with your local council as well as it is intended that some help will come via that route. At the moment it seems all aspects of government are geared toward helping the sick.

If you are an employer, then Statutory Sick Pay (SSP) can be claimed from day one of sickness if it related to Covid-19 and meets relevant conditions. The government is currently in the process of setting up a way of making claims under these new rules as current payroll software won’t work. Hopefully we will hear about that soon.

The self-employed will have quicker and easier access to benefits than in normal circumstances.

There is also assistance tied in with certain trades and with business rates, but not all businesses pay these rates.

With problems already setting in for some and serious concerns on the horizon business owners need to do as much as they can to keep their businesses in existence, even if that means some tough decisions. Here are some action points.  

For many it will be scary, but it is important to look at how long the business can survive with reduced activity. Now more than ever is the time to stay on top of those numbers.

Look at your “burn” rate – the rate you are using any cash or loan facilities you have. What can you do to reduce that burn rate?

Cut costs wherever you can. Unfortunately, this may mean making staff redundant, or maybe they will agree to work shorter weeks for less money? Quick decisions can save businesses, so they exist to take on more staff when things improve. This will be a massive moral dilemma for many business owners, but you will not be alone.

Think of other costs that can be cut back, whilst asking staff to work from home may not cut the rent bill it does mean office electricity and tea bills go down! Try and get creative. Your staff themselves may have some good ideas.

Cut out any unnecessary spending – maybe the coffee machine needs to go on holiday?

Maximise the revenues you are getting.

Look at what you sell – are some things just not worth it? If you make a loss or a very poor margin on anything now is the time to work out why it is still on offer.

Can you change your business to adapt to the circumstances? Can you take it online for example? Or can you adapt what you offer to meet the needs of a population trapped at homes?

Other ideas I have already come across include using your assets for a different purpose, for example, if you find yourself unable to distribute your own goods but have a fleet of vehicles could you deliver for other businesses? Or if you run a catering company does your licence allow you to do takeaways? It is time to get creative and keep in touch with new needs that will no doubt arise as we “lock down”.

It is important to look at cash flow and identify any “crunch” points. Quarterly rent bills are often difficult. It is often better to speak to your creditors and negotiate revised terms before you miss a payment. 

HMRC are being more flexible concerning tax bills. There is a dedicated helpline you can call to negotiate time to pay - 0800 0159 55. Remember to call before the tax is due.  You will still be expected to pay the tax and will be asked how much you can pay and when.

Check your insurance policies, you may have cover for some loss of trade.  The government has just clarified the situation and widened the scope for claiming, despite the fact that they have not ordered certain businesses to close.

Keep in touch with central and local government websites and be ready to act and claim any help on offer.

Take care if you do take out a government backed loan.  It is a loan and will need to be repaid.  Be especially careful if you are a sole trader or if you are asked to sign a personal guarantee for the loan.

Grants are not loans so if you qualify make sure you claim.

If you get in trouble, then seek advice. Continuing to trade, e.g. buying new stock when you know you cannot pay the supplier is called fraudulent trading and can lead to serious legal consequences that could damage your ability to set up and start again after this is over.

Look at your own personal spending, where can this be cut back?

Plan for the long haul. It is likely to be 18 months or 2 years before there is a vaccine for this virus, we are likely to see outbreaks for some time to come.

Above all keep in touch with others, friends, family and colleagues, I know it will be phone calls and Skype for many, but it will really help.  I will keep this blog updated with links to relevant government guidance on a weekly basis.

I have also started a web page with links to useful information at https://www.amandalodgeandco.co.uk/resources/covid-19-links-to-helpful-websites

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